In all probability, I will stop recommending people to go for Kindle going forward. Its outright foolish to spend 100 bucks and play in the hands of auto manufactures and companies that make a living on clean-shave
Basis the very little I know of consumer insights, those who are ready to pay $150 for a eReader are “not part of” the lower-part-of-the-value-pyramid who are desperately looking for a $50 rebate at the cost of their privacy – Heard someone say iPad will eventually kill the Kindle, I don’t think Apple will have to, as Kindle is on a suicidal mission.
Notion INK seem to a promising piece of a hardware, Sony must be working on something new and a host of offers in the market…Read the full story »
It’s hightime for Marketers to make a choice between attracting the masses or a chosen few to attain the marketing objectives and goals in a structured fashion.
Wondering if you should go for a Best-of-the-Breed or an Integrated Customer Management Solution? Then, this article is just for you.
Technology can play a role in Customer Management is a tested and tried topic today, there are a plenty of case studies around the world proving the statement.
Advertising, Mass Marketing, Carpet Bombing and its Consequences. A few brick-bats to totally absurd commercials that get aired these days.
Application of statistical principles to know more about your customers, and thus be able to reap more value from your marketing budgets.
World has moved on and if you are still basing your strategies from advertising agencies, you are stuck. Help yourself by moving on.
Marketers have woken up to realize, its the Customer that matters. End of the day, whatever you do is been done for your customer. So, do it well.