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Articles in the Featured Category

Analytical CRM, Analytical Marketing, Featured, Management, Telecommunication »

[24 Mar 2008 | 2 Comments | 676 views]
Customer Management – Quality Vs. Quantity

It’s hightime for Marketers to make a choice between attracting the masses or a chosen few to attain the marketing objectives and goals in a structured fashion.

Analytical Marketing, Featured, Financial Services, Management, Retail Banking, Retailing, Telecommunication »

[1 Jan 2008 | No Comment | 435 views]
Best of Breed Or Integrated Solution

Wondering if you should go for a Best-of-the-Breed or an Integrated Customer Management Solution? Then, this article is just for you.

Analytical Marketing, Featured, Management »

[31 Dec 2007 | 2 Comments | 443 views]
Marketing Management Solution Evaluation

Technology can play a role in Customer Management is a tested and tried topic today, there are a plenty of case studies around the world proving the statement.