Checkout the article on ZdNet - http://www.zdnet.com/blog/btl/amazon-launches-ad-supported-kindle-for-114-a-milepost-on-the-way-to-free/47147

Basis the very little I know of consumer insights, those who are ready to pay $150 for a eReader are “not part of” the lower-part-of-the-value-pyramid who are desperately looking for a $50 rebate at the cost of their privacy – Heard someone say iPad will eventually kill the Kindle, I don’t think Apple will have to, as Kindle is on a suicidal mission.

Notion INK seem to a promising piece of a hardware, Sony must be working on something new and a host of offers are in the market (including a huge segment thinking Tablets/iPads could be used for reading) are trying to reduce the already reducing market share of kindle.

Amidst of all this, Amazon’s marketing team are hallucinating with mindless product/marketing ideas! Dear Amazon, could you please wake up to reality?

The rate at which things are going, mindless marketers and their technocrat siblings would want to get into someone’s dream and run a 30 seconder every once-in a while.

Pardon me, Fellas. Its been a real long time since I said hello. It’s close to a year since I posted my last entry on this blog. Extra push to survive Recession, a bit of travel here and there, brand new photographic equipments… I can go on with my silly reasons. Phew!

Let me try to keep it short and simple – Running quite a schedule since the beginning of the year. A few things in life have evolved (for good) and some mundane stuff also starts to look good as I write this post, did I mention it includes my Mac comparable recent desktop as well? (Windows 7 is too good to be true) I would try to make it a point to update regularly going forward.

Joined the Twitter bandwagon recently, it’s fun to update Tweets from anywhere. Please do follow @ArunChearie.

Cheers!
Arun